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About the lecture:
The theme of “singularity” appears in varying discourses surrounding the Catalan language, from the Catalan language policy law of 1998 to the Spanish Socialist Party’s reponse to the Catalan sovereignty movement in 2016. This presentation focuses on one notable use of the theme, in the promotion of Catalan culture at the Frankfurt Book Fair in 2007. Professor Woolard considers the placement and pragmatics of the concept of singularity in relation to discourses of Catalan’s “own language” (la llengua pròpia) and nation on the one hand, and to late modern market discourses of branding on the other.
About Dr. Woolard:
Kathryn Woolard is a professor of anthropology at the University of California, San Diego and a fellow of the American Academy of Arts and Sciences. She is author of Double Talk: Bilingualism and the Politics of Ethnicity in Catalonia (Standord 1989/2014) and Singular and Plural: Ideologies of Linguistic Authority in 21st Century Catalonia (Oxford University Press, 2016), and co-editor of Language Ideologies: Practice and Theory (Oxford, 1998). Willard has been named recipient of the Ramon Llull International Prize for 2016.
This event is free and open to the public.